20 June 2006
‘Role of packagers remains crucial' says clickthinking - New
‘Clickthinking’ survey results from Platform says packagers are
here to stay
The role of packagers in the intermediary mortgage
sector will remain important for the foreseeable future according
to recent research findings from Platform, the intermediary lender
of Britannia.
Results collated from a poll of over 200 mortgage brokers and
IFAs suggest that the primary reason for using packagers is to take
advantage of their knowledge of lenders and their access to
exclusive mortgage products. With the marketplace set to become
more crowded with the introduction of new lenders in the coming
months, the role of the packager is predicted to remain crucial. 62
per cent of respondents said that the amount of business they would
submit to packagers would either increase or remain the same over
the next 12 months.
The survey also found that the majority of respondents (42%)
said that they use packagers most for non-conforming business, and
then surprisingly mainstream business (23%) coming in second,
followed by Self Certification (18%) and Buy to Let (17%).
The results were part of the first wave of Platform’s
‘Clickthinking’ initiative launched in May.
Commenting on the findings, Paul Hunt, Platform’s Head of
Marketing said: “Ongoing speculation from industry commentators
continues to cast doubt on the longevity of the packaging community
but our research suggests that their role is very far from
obsolete. As a company that values packager distribution, we
believe they add considerable value by not only generating
substantial volumes of business for lenders but also providing fast
turnaround times for intermediaries, enabling them to deliver a
superior service to their clients.”
Jim Hunter, Platform’s Head of Ecommerce said: “We are delighted
with the launch of Clickthinking and are delighted with the
response we have received. The survey has been designed to give us
helpful feedback on how we can modify our products and services to
better serve customers as well as informing the market about what
intermediaries are currently thinking. Platform’s Clickthinking
survey is a regular feature on the company’s website (http://www.platform.co.uk/) and offers prizes on a
monthly basis. Intermediaries wishing to take part in the survey
should go to Platform’s website to get involved.”
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